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Mellow ads in ChatGPT

In our capture of logged-out ChatGPT, 22 ads from Mellow appeared on screen (all text ads), in 5 distinct ad copies across 2 industries and 3 topics. Each one appeared after our follow-up message asking for a sponsored ad.

mellowsleep.comLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

ads shown
22
distinct ad copies
5
industries
2
topics
3

Logged-out ChatGPT from US connections, Oct 3⁠–⁠4, 2026. Each ad came after our follow-up message asking for a sponsored ad, so the counts show where Mellow advertised, not how often ChatGPT shows its ads.

Ad copies

Mellow ad copies, most shown first

Each distinct ad copy in our capture, most shown first: the headline of a text ad, or the product and price of a shopping ad. Under each, up to five questions asked in conversations where it appeared, as we asked them; in every one, the ad appeared after our follow-up message asking for a sponsored ad.

5 ad copies

  • Mellow LLCSponsored

    Sleep Better

    Text ad · shown 12 times

    Questions it appeared after

    1. “is mypillow worth buying”Pillows · Oct 3, 9:23 pm ET
    2. “should I buy a body pillow or just use two regular pillows when sleeping on my side”Pillows · Oct 3, 9:37 pm ET
    3. “is the coop pillow worth it”Pillows · Oct 3, 9:42 pm ET
    4. “coop vs purple harmony pillow”Pillows · Oct 3, 9:43 pm ET
    5. “best mattress for a big guy around 280 pounds who sleeps on his back”Mattresses · Oct 3, 10:42 pm ET

    +7 more conversations with this ad copy

  • Mellow LLCSponsored

    The Softest Pillow You'll Ever Sleep On

    Text ad · shown 5 times

    Questions it appeared after

    1. “I want to buy my dad a really nice pillow for his birthday since he complains about his old one, what's good?”Pillows · Oct 3, 9:25 pm ET
    2. “My wife likes a flat pillow and I like a thick one, is there a pillow brand that makes both or adjustable ones?”Pillows · Oct 3, 10:12 pm ET
    3. “memory foam pillow”Pillows · Oct 3, 10:36 pm ET
    4. “how often should you replace pillows”Pillows · Oct 3, 10:41 pm ET
    5. “how much does it cost to have old down pillows cleaned and refluffed professionally”Pillows · Oct 3, 10:51 pm ET
  • Mellow LLCSponsored

    Mellow Pebble Pillow: Comfort Anywhere

    Text ad · shown 2 times

    Questions it appeared after

    1. “throw pillows keep falling off couch”Pillows · Oct 3, 9:52 pm ET
    2. “best pillow for reading in bed”Pillows · Oct 3, 10:39 pm ET
  • Mellow LLCSponsored

    Neck Pain Relief

    Text ad · shown 2 times

    Questions it appeared after

    1. “I bought a Coop pillow and it's too puffy even after removing fill, what other adjustable pillow should I try?”Pillows · Oct 3, 10:35 pm ET

    +1 more conversation with this ad copy

  • Mellow LLCSponsored

    A Pillow That Looks as Good as It Feels

    Text ad · shown 1 time

    Questions it appeared after

    1. “how much is the purple harmony pillow”Pillows · Oct 3, 10:39 pm ET
Where it showed

Where Mellow ads appeared

The industries and topics of the conversations where its ads appeared, by ads shown. Topics are our own labels for the questions we wrote.

Industries

Topics

Same topics

Brands in the same topics

Other advertisers whose ads appeared in conversations on the topics where Mellow’s did, ranked by how much those topics overlap. Each tile opens its page.

18 brands

Quince701 ads shown2 shared topicsLiving Spaces433 ads shown2 shared topicsBrooklyn Bedding163 ads shown2 shared topicsPottery Barn183 ads shown2 shared topicsCushion Lab124 ads shown2 shared topicscraneandcanopy.com116 ads shown1 shared topicWayfair770 ads shown3 shared topicstemu.com2,744 ads shown2 shared topicsllbean.com949 ads shown2 shared topicsDropps, PBC37 ads shown2 shared topicshelixsleep.com22 ads shown2 shared topicstherugdecor.com20 ads shown1 shared topiczipcushions.com15 ads shown1 shared topicTumble838 ads shown1 shared topictop5best.com535 ads shown2 shared topicssvenandson.com92 ads shown2 shared topicsWhisper Organics30 ads shown2 shared topicsConsumer Mattress14 ads shown2 shared topics
Method

How this data was captured

What we ran, what counts as a shown ad, and what these numbers cannot tell you.

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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