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OPTP ads in ChatGPT

In our capture of logged-out ChatGPT, 25 ads from OPTP appeared on screen (all text ads), in 3 distinct ad copies across 1 industry and 2 topics. Each one appeared after our follow-up message asking for a sponsored ad.

Ads linked via amazon.comLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

ads shown
25
distinct ad copies
3
industries
1
topics
2

Logged-out ChatGPT from US connections, Oct 3⁠–⁠4, 2026. Each ad came after our follow-up message asking for a sponsored ad, so the counts show where OPTP advertised, not how often ChatGPT shows its ads.

Ad copies

OPTP ad copies, most shown first

Each distinct ad copy in our capture, most shown first: the headline of a text ad, or the product and price of a shopping ad. Under each, up to five questions asked in conversations where it appeared, as we asked them; in every one, the ad appeared after our follow-up message asking for a sponsored ad.

3 ad copies

  • OPTP, LLCSponsored

    36-Inch Roller for Full-Body Work

    Text ad · shown 17 times

    Questions it appeared after

    1. “triggerpoint grid vs rumbleroller”Foam Rollers & Massage Guns · Oct 4, 1:13 am ET
    2. “how do i pick the right massage gun attachment for calves, quads and shoulders”Foam Rollers & Massage Guns · Oct 4, 1:39 am ET
    3. “best foam roller for a small apartment that doesn't look ugly sitting out”Foam Rollers & Massage Guns · Oct 4, 2:33 am ET
    4. “triggerpoint grid vs amazon basics foam roller, is the grid worth the price”Foam Rollers & Massage Guns · Oct 4, 2:39 am ET

    +13 more conversations with this ad copy

  • OPTP, LLCSponsored

    Beginner-Friendly Roll

    Text ad · shown 5 times

    Questions it appeared after

    1. “is a travel yoga mat worth it or can i just use a towel in hotel rooms”Yoga Mats & Gear · Oct 4, 1:02 am ET

    +4 more conversations with this ad copy

  • OPTP, LLCSponsored

    Foam rollers 101

    Text ad · shown 3 times

    Our export holds no question text for these conversations.

Where it showed

Where OPTP ads appeared

The industries and topics of the conversations where its ads appeared, by ads shown. Topics are our own labels for the questions we wrote.

Industries

Topics

Same topics

Brands in the same topics

Other advertisers whose ads appeared in conversations on the topics where OPTP’s did, ranked by how much those topics overlap. Each tile opens its page.

18 brands

Whoop644 ads shown2 shared topicsTitan Wellness Systems27 ads shown1 shared topictemu.com2,744 ads shown2 shared topicsVistaPrint US1,702 ads shown2 shared topicsDMoose Enterprises24 ads shown2 shared topicsEtsy145 ads shown1 shared topicfreepeople.com104 ads shown1 shared topicfiercepulse.com17 ads shown1 shared topicavocadogreenmattress.com10 ads shown1 shared topictop5best.com535 ads shown2 shared topicsRogue Fitness291 ads shown2 shared topicsbellicon America54 ads shown2 shared topicsAlura45 ads shown1 shared topicBauerfeind USA34 ads shown1 shared topicQuince701 ads shown2 shared topicsDiscount Mugs38 ads shown1 shared topic[solidcore]35 ads shown2 shared topicstrysuji.com31 ads shown1 shared topic
Method

How this data was captured

What we ran, what counts as a shown ad, and what these numbers cannot tell you.

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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